Optimizing Your About Page to Improve SEO
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January 31, 2022
One thing you see on nearly every website is an About page. This page helps visitors learn about a business, person, group, or organization. An About ...
Improve Your Marketing Intelligence with Heat Maps
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December 7, 2021
What is a heat map? A heat map is a visual representation of how visitors interact with a web page. The data heat maps provide are displayed using a c...
Does Chat Work? Defining & Tracking Chat KPIs
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November 17, 2021
By Elsy Rios
Chat tools can help your business grow by proactively engaging with prospects, answering simple questions, helping customers find information quickly,...
Getting Started with HubSpot Sales Sequences
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April 29, 2021
Most salespeople do not follow up enough times with prospective leads. Whether it's out of fear of being pushy, not wanting to bother anyone, or they'...
Is HubSpot Chat Slowing Down Your Website?
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March 16, 2021
Live chat is an important conversion tool for many websites. It gives your visitors a way to reach out to you to request products and services, ask FA...
How to Target Your Competitor's Website Visitors in Google Ads
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March 10, 2021
We were recently asked by a client “can I target people who have visited my competitors’ website?” This is a great question. The answer is “yes, to an...
29 Biggest SEO & UX Mistakes E-Commerce Sites Make [2021 Edition]
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November 21, 2020
Ecommerce websites have stiff competition and ever-shrinking margins. If you want to stay competitive in the search results while providing a solid us...
Why Focus on CRO? A Chat with Kelly B.
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January 10, 2020
I'm in a lot of 'mastermind'-type groups for agency owners and recently a fellow member, Kelly Bryn, reached out asking about which agency owners are ...
Quick Guide to CRO: What is Conversion Rate Optimization?
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September 17, 2019
The CRO in CRO:NYX stands for Conversion Rate Optimization. It's the core of what we do and knowing more about it can help you better identify your go...