Written by: CRO:NYX Team
Published: 3 August, 2022
Announced on July 21, 2022, winners and nominees entered the Global Search Awards from around the world and competition in each category was tight. There was no in-person even this year and all the awards were announced and presented via a live stream.
BIG NEWS! We are thrilled to announce we have won the #GlobalSearchAwards' 🇨🇦 BEST CANADIAN SEO CAMPAIGN for our work with One80 Law Group!— cronyxdigital (@cronyxdigital) July 22, 2022
You can read the case study of our SEO campaign here: https://t.co/gWg3Z8IU6P
Thanks @we_are_search#GlobalSearchAwards #organicsearch pic.twitter.com/43DDGSIrpO
As a Canadian search marketing agency we proudly represent many Canadian clients in Calgary, AB and throughout Canada. Having our work recognized in an international forum is extra special for us and for our client, One80 Law whose work was showcased in this award submission.
About our submission...
Our goal was to redesign the One80 Law Group website to match the Founder, Catherine’s personality. Catherine Young is an amazingly energetic and no-nonsense lawyer that has a deep commitment to the community and to women's rights. Her technology-driven law firm doesn’t just embrace remote work, it empowers her team to find the flexibility and freedom to balance work with everything else.
To bring that energy into the website we selected a modern and appealing visual style that establishes a strong brand personality right on the first page. In partnership with our designer-in-residence Amber Ford, we built a brand palette that aligned with the team behind One80 Law and incorporated those colors and organic circular shapes throughout the website.
Read the Case Study: Adding Personality & Increasing Organic Search 659%
On average, every month, total organic searches increased 659%, discovery reaches increased 910%, website clicks increased 521%, and social media engagement increased by 118%.
In Q4 of 2020, we began to create and share organic content on One80 Law’s social media platforms. It took a few months to see the impact of those efforts and by the end of Q1 2021, we saw a significant and sustained increase in organic sessions and traffic to the website. Within a few months there was a 659% increase in organic search traffic.
Here's what Catherine Young from One80Law Group has to say about working with our team:
Tanya and her team at CRO:NYX have been amazing to work with! I have been with them for just over a year and couldn't be happier with the service and results my business has seen.
If you’re looking to optimize your team’s website, social media presence, or drive more leads, let’s connect.
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